SUMMERCAT by billie the vision & the dancers became the hymn of the summer in spain in 2009, as part of a hugely succesful tv ad for spanish beer brand estrella damm, and thanks to independent agency villarrosàs. so much, that the swedish indie band held an exclusive live-concert within the agency spaces. the recording on cd and dvd turned into a direct mailing to promote the agency and its will to do things differently.
DIRECT with industrial designer marc morro we developed a case from scratch using only natural materials and creating a layered tactile unboxing experience. concept, design and illustrations.
MY ROLE senior designer w/ marc morro. YEAR 2009 @villarrosàs, barcelona.