Otras cosas de Villar & Rosàs.

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At the former agency ‹Villarrosàs› from Barcelona we did not only make advertising, but some ‹other things›, too: otrascosas de villarrosàs was a space for unusual projects to promote the agency’s creative spirit.

Here’s some of the pieces I was involved in. And despite these being more than ten years ago, I still value this unique opportunity to design and invent things as we just felt to.

Summercat

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Spain in the summer of 2009 had one song, and one song only. The song of local beer brand Estrella Damm’s omnipresent commercial. For a unique live recording inside the agency we designed a case for CD and DVD (oh yes) from scratch, which was then sent out to friends and families.

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Blaupaus

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3 minute portraits of fellow passengers between two Barcelona metro stations – unknowingly and absolutely involuntary. A daily routine for a couple of months, as long as I was living where I was then living.

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Bon nadal

A catalan christmas wish sung by the agency, recorded and transformed into a soundwave, then water-cut out of a wooden block as a sculpture to send out to family and agency partners in a custom-made packaging including a video and making-of of the whole shebang? Yes. That.

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Villar & Rosàs 2008–2010.

All designs, drawings, typography and packagings by myself. Concepts and object designs in collaboration with industrial designer and furniture maker Marc Morro. Creative direction: Oriol Villar.

All rights for image & video reserved.