MERCEDES-BENZ A-CLASS:
360° LAUNCH & TEASER
CAMPAIGN

MERCEDES-BENZ
A-CLASS: 360°
LAUNCH & TEASER
CAMPAIGN

SEB_01-a-class-1_eciRGB_L_03B
SEB_01-a-class-1_eciRGB_L_10
SEB_01-a-class-1_eciRGB_P_03b
SEB_01-a-class-1_eciRGB_P_01b
SEB_01-a-class-1_eciRGB_L_06B
SEB_01-a-class-1_eciRGB_L_05B
SEB_01-a-class-1_eciRGB_L_09
SEB_01-a-class-1_eciRGB_P_04B
SEB_01-a-class-1_eciRGB_P_02B
SEB_01-a-class-1_eciRGB_L_04B
SEB_01-a-class-1_eciRGB_L_11
SEB_01-a-class-1_eciRGB_L_14
SEB_01-a-class-1_eciRGB_P_15
SEB_01-a-class-1_eciRGB_P_16
SEB_01-a-class-1_eciRGB_L_13

HEY MERCEDES introducing the new mercedes-benz a-class in two stages as a lifestyle-ready and user-centric device. the teaser and launch campaign showcase car design and product innovations such as the all-new voice control.

MY ROLE senior art direction w/ wolfgang warzilek, daniel righi, yann fischels. CREATIVE DIRECTION veit möller, alice bottaro, sven rumpf. PHOTOGRAPHY carl kleiner. YEAR 2018 @antoni garage, berlin.